Unveiling the Majestic 74Steel - Sanlorenzo's Ambitious Journey into the Ultra-Large Yacht Market

Sanlorenzo, best known for crafting custom-made composite and metal yachts, has set its course towards more expansive seas. The Italian yard recently unveiled its largest superyacht to date — the 74Steel, in response to a growing client appetite for vessels with length exceeding 70 meters. The 74-meter, 1,900gt mammoth signifies Sanlorenzo’s calculated stride into the ultra-large yacht segment and underlines the firm’s ongoing technical evolution.

No stranger to the luxury yacht industry, Sanlorenzo has been gradually amplifying its superyacht portfolio over the last decade. However, the 74Steel is more than just another imposing vessel; it’s a testament to the company’s unwavering commitment to elegance, functionality, and the pure joy of living life at sea. As Sanlorenzo’s chairman and chief executive, Massimo Perotti, puts it — ‘The 74Steel demonstrates that scale doesn’t mean excess. You can expect the same level of refinement and precision, even in this new, larger category.’

Sanlorenzo’s forte of customization and personalized design continues to shine in this splendid creation. Every one of this series, which has already sold three hulls with a fourth in negotiation, reflects bespoke design and individuality. ‘Each of the three hulls in this series to date is a true reflection of bespoke design. The owners have worked closely with us, almost co-authoring their yacht…’ adds Tommaso Vincenzi, CEO of Sanlorenzo.

Tipping the scales at around 1,900gt, the 74Steel enters Sanlorenzo into unchartered territories, typically dominated by Northern European shipyards. However, this move further cements Sanlorenzo’s transition from its composite roots to dealing with high-value custom steel projects, as the worldwide lust for larger yachts continues to surge.