Expansion on the Horizon: Virage Yachts Now Sirena Yachts' Sole UK Dealer

Published: 20 Oct 2025
Turkish shipyard, Sirena Yachts, has appointed Virage Yachts as its exclusive UK dealer, fortifying its market footprint in Europe.

In a move destined to shape the future of yachting in the UK, Turkish master-builders, Sirena Yachts, has tactically appointed Virage Yachts as its exclusive UK dealer. This intentional manoeuvre looks to fortify Sirena’s brand footprint in the essential European market, further underlining their commitment to sustainable growth and customer-centric practices.

With an exquisite range of yachts crafted with ingenious design and meticulous craftsmanship, Sirena Yachts is one of the reigning titans of the marine industry. Heeding the growing interest for their unique creations in the UK, Sirena decided to strengthen their local foothold by partnering with Virage Yachts

Encapsulating their mission of delivering excellence on the waves, this strategic alliance signals a new wave of opportunities for Sirena Yachts in the UK. Boating enthusiasts and potential customers alike can expect an enhanced customer journey, enriched by the superior service synonymous with Virage Yachts.

The exclusive dealership entity is not merely a commercial endeavour. It’s an embodiment of Sirena’s commitment to create an unparalleled boating experience for their clients in the UK. The future of yachting in this European market is set to sail on an even keel, with Sirena Yachts as the guiding star.