Marine-Industry Articles
MarineMax, a name synonymous with revolutionizing the marine industry, faced head on the tumultuous tides of the retail boat sales sector. With eyes on the horizon and sailing towards uncharted waters, MarineMax ventured into a new Superyacht Division. This audacious move is not only marking an era of change, but it is already reaping benefits and propelling MarineMax’s growth even higher. The man at the helm of this transformation, Chuck Cashman, Senior Vice President of Global Yacht Sales, opens up about the journey so far and the vision for the future that fuels this evolution.
When Cashman talks about the company’s struggles in retail boat sales, his candidness paints a grim picture. Yet, his optismism and commitment towards ‘sailing through the storm’ is nothing short of inspirational. Cashman shows, through MarineMax’s manoeuvers, innovation and resilience are not just buzzwords, but the beacons that guide their journey of transformation.
Pundits are aplenty in the marine sector, but none hold the consequential insights of those at the helm - the CEOs of the market-leading shipyards. We ask nine such leaders the critical questions, offering a collective health check and what to expect next in the industry. The conversation spans from Royal Huisman, Damen Yachting, and Feadship in the Netherlands to Italian heavyweights Palumbo, Sanlorenzo, Azimut Benetti and Ferretti, onto Abeking and Rasmussen in Germany, and finally, Bilgin in Türkiye. Their converging views provide a fascinating lense into the industry’s current state and foreseeable future.
Founder and CEO of The Italian Sea Group, Giovanni Costantino, Assumes the Title of Board’s Chairman
