Revolutionary Ocean Assist Programme Positions Yachting As a Strategic Driver Within the Blue Economy

In a groundbreaking endeavour, the Water Revolution Foundation has introduced the Ocean Assist Programme, aiming to restore the ecological footprint of the yachting community. This revolutionary regenerative impact initiative aims to support the most essential stakeholder of the yachting world - the ocean itself. Rigorously curated by an advisory board of scientists, the programme ensures productive, quantifiable, and transparently communicated positive impact projects.

Ocean Assist is the first regenerative programme recognised by the United Nations. It received initial recognition by the United Nations Framework Convention on Climate Change at the COP28 in Dubai as an original metric to surmount carbon offsetting. The programme implements Regenerative Contribution Units, amalgamated with carbon credits, creating a regenerative bonus and strategically positioning yachting within the blue economy. It harmonizes with the objectives stipulated in the Water Revolution Foundation’s Roadmap 2050 – Towards Regenerative Yachting.

Yachting, being the apex of luxury, commands the resources and the responsibility to champion ocean stewardship. Ocean Assist empowers the industry to fund high-impact restoration and conservation projects, infuse sustainability into strategy, demonstrate leadership and report with assurance. As Vienna Eleuteri, Programme Architect, poignantly summarises, Ocean Assist provides a scientifically robust, transparent, and regenerative path forward for yachting and beyond. By selecting Ocean Assist, the industry can turn its footprint into a legacy of regeneration.

Currently, Ocean Assist Units can be procured directly from the Water Revolution Foundation website. Through partaking in the Ocean Assist programme, the industry is capable of directly financing impactful restoration and conservation operations whilst incorporating sustainability into its strategy. Indeed, yachting can emerge as a pillar in the blue economy, setting a high standard and creating a ripple of change across multiple sectors.